About Fire Radio
Launched in 1999, Fire is the Hit Music station for Bournemouth, Poole & Christchurch on 107.6 FM; Fire Radio also broadcasts Fire Extra on DAB digital radio on NOW digital services (called a multiplex) to 1.2 Million people in Dorset & South Hampshire
Official ratings for the station report around 64,000 people 15+ every month tune to Fire [Source: RAJAR/ IPSOS MORI Q4/2010] in the Bournemouth & Poole area.
As a professional commercial radio station we are licensed and regulated by the governments watchdog OFCOM.
Fire is the only local radio station to broadcast local news for Bournemouth & Poole all day long every weekday. News reports feature local and national news, sport and weather.
Bulletin Times are: 07:00/07:30/08:00/08:30/09:00 and every hour until 17:00, then 17:30/18:00/18:30
The Duty News editor is contactable on email at news[@ ]fireradio.co.uk or 01202 835 107 [option 2] The service is managed by Cathrine Pugh/James Andrews
All of Fire Radio’s output is created exclusively for broadcast from our studios in Bournemouth except the big top 40 Sunday chart and some specialist mix programming in the ‘Pure Fire’ Strand.
Fire Radio makes use of all modern radio production techniques, so some segments within a broadcast hour may be pre-recorded or delivered from an offsite location – anything ranging from phonecalls or celebrity guests, national news from the Sky News centre, Travel from the Trafficlink travel studios or off peak presenter links recorded at other studios owned by our shareholders.
The majority of presenter led and presenter led specialist shows are broadcast live from Bournemouth.
Fire pledges to play ‘The Most Hit Music’ throughout the day and evening and plays the full ‘Pure Fire’ Experience after 9PM for the best in contemporary club night genre’s – we’re like a whole street of bars and great music venue experiences in one place.
Our Hit Music choice is a fresh selection of today’s upbeat, feel good songs that work for a day in the office as well and a night out.
Sorry, but we can’t list the tracks played in ‘pure fire’ but if you hear a tune you really need to know, drop the specialist DJ an email from their webpage.
All professional radio stations in the UK follow rules set down by the regulator. These cover issues from Protection from harm & Offence to how local a radio station really is. Currently this work is done by Ofcom.
Fire takes is obligations as a broadcaster seriously. All broadcast media attempt to ensure the output is impartial, fair, appropriate and does not cause harm or undue offence – particularly on matters affecting children and the vulnerable.
Ofcom has broadcasting codes that apply to TV & Radio on its website that we follow. It is inevitable in an free and open society that some people may be offended to some degree by something they hear on Fire Radio. We do our best to ensure our output is appropriate but if you have a complaint the you can contact the Station Manager on 01202 835 107 or via hello [@]fireradio.co.uk. If you are not happy with the response then feel free to ask the matter be referred to the Group Chief Executive or Compliance Board Member.
Fire Radio can be contacted via mail at
Fire, The Picture House, 307 Holdenhurst Road, Bournemouth BH8 8BX
It should be noted that there is no absolute right not to be offended – people have differing standards of taste and decency – and there are no banned words or subjects. All content is considered in context of use and harm and weighed against the right of expression in a free and democratic society. Some of those rights are enshrined under article 10 of the European Convention on Human Rights which must be considered by the regulator when setting and enforcing guidelines.
The majority of complaints are dealt with to a high degree of satisfaction at the radio station, but if you have not been satisfied with the response you can contact Ofcom from the consumer section of its website: ofcom.gov.uk
Anything you want to know? hello @fireradio.co.uk is the best place to start.